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Early access

Your own online shop for the things you make.

Add your photos and your logo, pick one of four templates, and your shop is ready to share. Made in the UK for makers, artists and small studios, with no website skills needed.

Get early accessSee how it works

Handsold opens to makers soon. Get early access and we’ll tell you first.

  • Free to open, and no card needed.
  • No listing fees. 5% when you sell, or as little as 1% on a monthly plan. Compare with Etsy’s fees
  • Sell things you post, downloads, or both.
  • Works alongside Etsy, or instead of it.
bramble-and-bee.handsold.co.uk
The home page of Bramble & Bee, a demo shop in the Den template

Four made-up demo shops, one in each template.

How it works

A few photos, your logo and a template. That’s a shop.

Every new shop starts with its home page laid out, starter pages written and simple delivery prices set, so it looks right from the first day. Change any of it later, or leave it be.

  1. Step 1

    Name your shop

    Choose a name and your own web address. It takes a couple of minutes and costs nothing.

  2. Step 2

    Add what you sell

    A photo, a price and a few words is enough, for things you post, downloads or both. Stuck for words? AI can draft a description from your photos, or tidy a phone photo, and you keep only what you like.

  3. Step 3

    Pick a template, add your logo

    Four designs, each its own. Your logo and colour go in and every page follows. Change your mind whenever you like.

  4. Step 4

    Share your address

    Put it on your socials, in your newsletter and on the cards you hand out at fairs. Your shop is open.

That’s a working shop. When you want more, it’s all there: arrange your pages section by section, schedule drops, write discounts, send emails, invite staff and run your orders from a studio board.

Templates

Four templates, each its own design

Not one page in four colours: each has its own layouts, type and little details. Try them all on a draft, and switch whenever you like. Your products and words come with you.
Compare them up close
  • Bramble & Bee on a phone, in the Den template

    Den

    Playful and hand-lettered, with bold outlines and little doodles.

    Suits illustration, stationery, stickers and gifts.

  • Hollow Oak Ceramics on a phone, in the Atelier template

    Atelier

    Calm and editorial, with a soft serif and plenty of room.

    Suits ceramics, jewellery, prints and homeware.

  • Loud Lemon Press on a phone, in the Market template

    Market

    Bold and bright, with big type and loud colour.

    Suits zines, vintage, streetwear and anything bright.

  • Salt Marsh Studio on a phone, in the Gallery template

    Gallery

    Quiet and image-first, with small type and a white wall for your work.

    Suits artists, photographers and printmakers.

The editor

Change your shop one section at a time

Add sections, drag them into order, hide what you don’t need and edit the words and photos. Preview it, then publish. Until you do, buyers see your shop exactly as it was.
Home page

Top to bottom, the way buyers see it. Drag a section by its handle, or use the arrow keys on it.

Press the up or down arrow key to move this section.

Live

The home page, top to bottom: Big welcome, Categories, Row of products, Grid of products, Downloads, Collections, Reviews.

Have a go: this is Bramble & Bee’s real home page, one picture per section. In the real editor you also change the headings, photos and products in each section.

15 kinds of section
A big welcome, rows and grids of products, collections, downloads, your next drop, reviews, photo galleries, questions and more.
Every screen size
Preview your draft as it looks on a computer, a tablet or a phone before anyone else sees it.
Nothing to lose
Your draft saves as you go, undo takes back a slip, and publishing is one button when you’re happy.

Selling

Made for the way makers sell

Every shop has all of this, whichever template it uses. These are pieces of the demo shops, just as buyers see them.
  • Format: A4 print, with three to pick from: A4 print £14, A3 print £22, or a download for £5

    Posted, downloaded, or both

    Sell a print through the post, as a download, or both, each with its own price. Buyers pick the one they want on the product page.

    Shown: Bramble & Bee, in Den.

  • A “Make it yours” box asking for the name for the cover, with Poppy typed in, 5 of 16 letters

    Options and personalisation

    Sizes and colours with their own prices and stock. Ask for a name, a date or a note, with a character limit and an extra charge if you like.

    Shown: Bramble & Bee, in Den.

  • Heron at Dusk, a £65 linocut, with a countdown to its drop in days, hours, minutes and seconds, an email box and a Notify me button

    Drops and waitlists

    Schedule a release with a countdown. People join the waitlist and hear the moment it’s live, and it goes on sale by itself.

    Shown: Salt Marsh Studio, in Gallery.

  • A product page’s delivery line: how long is left to order for today’s post, the two dates it should arrive between, and free UK delivery over £25
    A made-to-order piece’s delivery line: the day it will be made and posted by, and the two dates it should arrive between

    Real delivery dates

    Product pages and checkout give a real date, counting your making time, weekends and bank holidays. Made to order? Say how many days it takes and the dates follow.

    Shown: Bramble & Bee in Den, and Hollow Oak in Atelier.

  • An order tracker at Being made: order received, being made, final checks, packed with love, on its way, delivered

    A tracker for every order

    Buyers follow their order from being made to on its way. Send them a photo from the workbench, and they’ll see it on their order page.

    Shown: An order from Bramble & Bee.

  • A download in a buyer’s library: Robin print (A4 and A3), marked Updated, with Download and Send to phone buttons

    Downloads that stay theirs

    Every download lands in the buyer’s library, with no expiry unless you set one. Improve a file and they get the new version free, with an email to say so.

    Shown: A buyer’s library at Bramble & Bee.

  • The checkout’s gift step: their name, Ava, their email, a date to send it on, and a birthday message

    Gifts, done properly

    A gift message, a packing slip with the prices left off, and digital gifts sent to the lucky person on the day the buyer picks.

    Shown: Checkout at Bramble & Bee.

  • A discount written out as a sentence, 10% off everything with the code SUNNY10, and how the code will look in the basket

    Discounts in plain English

    Codes or automatic deals: money off, a percentage, free delivery or buy one get one. The back office writes it out as a sentence while you build it.

    Shown: The back office.

Running your shop

A back office that keeps up with you

Orders, stock, customers, emails and numbers in one place, in plain English. It’s the same back office on every plan, and it works on your phone.
handsold.co.uk/admin
The dashboard’s getting-started list: add your logo, pick a template (done), add your first product (done), set your delivery prices, check how payments work, share your shop

A new shop opens with a short list: your logo, a template, your first product, delivery prices, then sharing your address. Each step can be done right there, and most tick themselves off as you go.

The getting-started list, on the Bramble & Bee demo shop’s dashboard.

And the rest of it

Every screen works on a phone, so you can check an order or answer a question from the kitchen table.

  • Stock

    A low-stock level for each option, and a history of every change with the reason for it.

  • Customers

    Everyone who buys lands in your own list, with their orders, notes and tags. Your newsletter list downloads as a spreadsheet.

  • Newsletters

    Write one from blocks, send it to everyone or just a few, and see who opened it.

  • Reviews and questions

    Reviews from verified buyers go live by themselves; anything else waits for you. Reply as the shop.

  • Staff

    Invite help by email. Staff can pack and post, but can’t give refunds or change settings.

  • Delivery

    Zones with flat, weight or price-based rates, and free delivery over an amount you choose.

  • Pages and a journal

    Starter pages for your terms, privacy and returns are written for you to edit, plus a journal and a media library.

  • Activity

    Who changed that price, and when: every change is in the activity log.

Fees

Free to open. A small share when you sell.

No listing fees, no renewals and no set-up fee. Every plan has every feature: the plan only changes the share we take, so pick whichever works out cheapest.

  • Free

    5%

    of each sale, and nothing a month

    Open your shop for nothing and only pay when you sell.

  • Maker

    2.5%

    of each sale, plus £9 a month

    Cheaper than Free once you sell more than about £360 a month.

  • Studio

    1%

    of each sale, plus £25 a month

    Cheaper than Maker once you sell more than about £1,070 a month.

Try it with your own numbers

Selling on Etsy, or deciding where to sell? Put in a typical order. We’ll cost every plan, pick the cheapest, and show the same sales with Etsy’s fees.

Your numbers

A typical order in your shop.

0 for downloads

30

About £705 of sales a month

On Handsold’s Maker plan you’d keep, each month,

£55.50more

That’s £666.00 a year. Etsy’s fees would come to £98.70 a month; Handsold’s fee and card processing to £43.20.

Etsy, per order

Listing fee
£0.15
Transaction fee (6.5%)
£1.53
Regulatory fee (0.48%)
£0.11
VAT on those fees (20%)
£0.36
Card processing (4% + 20p)
£1.14
Total
£3.29

Handsold Maker, per order

Handsold’s fee (2.5%)
£0.59
Card processing (1.5% + 20p)
£0.55
Total
£1.14

plus £9.00 a month

Every plan at 30 orders a month

  • Free£51.90
  • MakerCheapest for you£43.20
  • Studio£48.70
  • Etsy£98.70

Etsy’s figures are from its own fees and payments policies for a UK seller, checked on 28 September 2026. Card processing is paid to the payment provider on top, just as Etsy shops pay Etsy Payments; we’ve used a standard UK card rate. How we worked it out

Etsy

Alongside Etsy, or instead of it

Etsy is brilliant for being found in a big marketplace. Your own shop is where the people who already know you come back to, in your own look, with your own customer list.

Keep your Etsy shop

Carry on selling on Etsy, where new buyers browse, and give your regulars, your followers and your newsletter a shop with your name on it.

Or just have your own

A complete shop that never touches Etsy: your own address, look and customers, with no listing fees and a small share only when you sell.

Bring your listings across

Download your listings from Etsy and drop the file into Bring from Etsy. They come in with their photos, prices and options, as drafts for you to check, or straight into the shop if you’d rather. Nothing changes on Etsy.

How it works with Etsy
Bring from Etsy, after choosing the file: six listings ticked, the printable marked as a download, a switch to put them straight in the shop, and a button to bring in 6 listings

Six listings from an Etsy download, ready to come in. The printable is ticked as a download.

Questions

Questions people ask

What does it cost?
Nothing to open and nothing to list. On Free we take 5% of each sale; Maker costs £9 a month and takes 2.5%; Studio costs £25 a month and takes 1%. Card processing goes to the payment provider on top, as it does on Etsy. See pricing
Do I need to know anything about websites?
No. If you can fill in a form and choose a photo, you can open a shop. Every shop starts with its pages laid out and its words written, and you change only what you want to.
Can buyers pay me yet?
Not quite: card payments are the last piece we’re putting in place. Until they’re switched on, checkout runs in demo mode, so you can set up your whole shop and try an order from start to finish without any money changing hands.
Can I keep selling on Etsy?
Yes. Your shop is separate from Etsy and changes nothing there, so use both for as long as you like. If you want a head start, bring your listings across from Etsy’s own download. Selling on Etsy too
Who owns my customers?
You do. Everyone who buys is in your own customer list, and everyone who signs up to your newsletter is yours to email. Download your newsletter list whenever you like.
Can I sell downloads as well as things I post?
Yes, in the same shop, and one product can be both, with its own price for each. Downloads stay in each buyer’s library for good, and you can send everyone a new version.
What if I want to stop?
There’s no contract. On the Free plan there’s nothing to cancel at all: if you stop selling, you stop paying. On a monthly plan, move back to Free from your back office whenever you like.
  • Den
  • Atelier
  • Market
  • Gallery

Opening to makers soon

Leave your email and we’ll tell you as soon as you can open your shop. It’s free to open, with no card needed.

Get early access